Examples

Shared Goals. Shared Success.

Deutsche Bank Innovation Labs have collaborated successfully with a range of startups to develop and introduce new solutions that are making positive and lasting impact for our clients — and our culture.

Case Study:

Network load balancing software solution

A pure software approach to network load balancing with central management versus traditional hardware solutions.

API

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Starting the Conversation

Avi Networks is a software-defined load-balancing platform introduced to our Silicon Valley lab whilst still in stealth mode. Understanding and respecting their sensitive position was important, but the potential was immediately obvious.

Identifying the Demand Challenge

Avi’s highly configurable software platform had the potential to help Deutsche Bank configure load-balancing needs directly and dynamically.

Evaluating the Opportunity

Shortly after our introductory meeting, we met with Avi to conduct a comprehensive review of their solution. While we found the solution potentially game-changing, we hadn’t yet found the right Deutsche Bank group to connect them with immediately. We wanted to ensure the right fit.

A few months later, during a trip to London as part of a general series of meet-and-greet sessions, we met with the team overseeing our virtualization platforms. During our discussion of “pain points and needs”, they explained they were looking to enhance their ability to support deployed application workloads. We presented Avi as a possible solution and introduced the team. Over the next three months, Avi executed a proof of concept followed by a pilot.

Adopting a Solution

After Avi successfully delivered their pilot project, Deutsche Bank adopted the solution.

“Deutsche Bank Innovation Labs is a shining example of technology innovation in financial services done right,” says Guru Chahal, VP of Product Management at Avi Networks. “Avi Networks and DB Labs were connected early in our journey and we were pleasantly surprised at the proactive and forward-thinking outlook at DB Labs that led to our introduction to Deutsche Bank.”

Case Study:

Web-based eye-tracking to identify potential UX issues

Strengthen the customer centricity of Deutsche Bank products and services through conducting eye tracking studies.

User Experience

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Starting the Conversation

Eyevido is a cost-effective eye-tracking solution that uses a small device to track a user’s eye movements. It recognizes what the user looks at and for how long — displaying the results in a heat map. The Deutsche Bank Berlin lab first met the Eyevido team at Cebit, the world’s largest computer expo. At the time, Eyevido was a very early stage company – they’d just hired their third employee. The Labs team saw the value and potential for this technology and set up a meeting.

Identifying the Demand Challenge

One of the challenges for Deutsche Bank’s Retail Bank unit was identifying an easy-to-use and flexible solution to conduct eye-tracking studies — one far less expensive and labor-intensive than what was currently on the market. We saw Eyevido’s solution as a way to strengthen the unit’s customer-centric approach to products and services.

Evaluating the Opportunity

Prior to introducing the company to our colleagues at Digital Factory, our team conducted a thorough investigation into Eyevido’s capabilities. We set up test cases at Deutsche Bank Labs Berlin to evaluate the solution in a near-real-life environment.

Working with the company, we helped close anticipated feature gaps and shape Eyevido’s roadmap to better fit the bank’s needs. We then introduced them to Digital Factory and helped to draft a proof of concept phase that included more than a hundred tests and more than a dozen studies.

Adopting a Solution

After a successful proof of concept phase, Digital Factory funded the adoption of Eyevido. From the very beginning of the collaboration between Eyevido and the Customer Lab, Eyevido has customized their solutions to our needs. It’s since become a vital part of their research offering. Experts in Digital Factory and Deutsche Bank’s Retail Bank can now identify problems with the user experience of websites and applications — and quickly fix them. It’s helped to make services more intuitive, more efficient and more pleasant to use. Eyevido’s solution has also helped to improve the quality of our digital offering, giving the bank an important competitive advantage.

Case Study:

Automate processes while maintaining data integrity

Automate the time-consuming process of training and selecting machine learning algorithms for work that’s too complex for robotics.

Machine Learning/AI

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Starting the Conversation

Deutsche Bank Labs New York had followed the growth of WorkFusion since its early days at the MIT Research Lab. The startup distinguished itself by creating a platform that automates the time-consuming process of training and selecting machine learning algorithms for work that’s too complex for robotics.

Identifying the Demand Challenge

The New York team identified a number of opportunities to integrate WorkFusion’s platform into the bank’s ecosystem. We began with Trade Finance Operations in India who were eager to experiment with new technologies to improve the way they managed incoming documents.

Evaluating the Opportunity

Deutsche Bank Innovation Labs managed a proof of value with Trade Finance Operations using a small sample of our day-to-day data flows. Shortly thereafter, we also conducted an initial proof of value with our Loan Operations unit.

Based on insights from those initial proofs of value, our Asset Management Operations unit also signed on to explore a potential partnership. Deutsche Bank Innovation Labs conducted two intensive sessions with Asset Management Operations to better understand their demand before conducting three WorkFusion demos. The Asset Management Operations team was encouraged by the results, and agreed that taking the next step with WorkFusion was a “no-brainer.” We moved to a Production Pilot.

Adopting a Solution

Asset Management Operations ultimately found WorkFusion’s platform to be a compelling technology with impressive results. The relationship has succeeded because Deutsche Bank Innovation Labs found someone at the right level within the bank — and with the vision to understand the immense consequences of this technology and the positive effect it would have on Deutsche Bank’s work and employees.